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| The online edition of The Lutheran magazine (www.thelutheran.org) regularly draws 90,000 visitors a month.
The Lutheran magazine has been online since 1996, and is one of the first religious pubilcations to move to a fee-for-content model. Leberman began at www.thelutheran.org as web designer in May 2000. In 2001, Leberman began working with The Lutheran's editors to obtain written permission from freelancers for web content. Such agreements had previously been verbal. She became the publication's web manager in September 2004. Under Leberman's leadership, www.thelutheran.org has added a staff blog, a membership model including fee-for-content functionality, more intutive discussion forums and improved print/web product integration. |
Leberman led www.thelutheran.org through a structural transition from an .html site comprising 5,000 individual hard-coded pages to one published using a state-of-the-art content management system. The redesigned publication launched mid-June 2005.
As project manager, Leberman guided the development of the back-end content management system, redesigned the front end, developed new features and coordinated the migration of content from the .html site into the content management system. Leberman edits the weekly e-newsletter, prepares each month's print edition for the web, coordinates discussion forum hosts, troubleshoots membership concerns, and maintains the web edition's style and standards. Leberman also works with print editors to dovetail web and print content. She works with the circulation marketing manager to coordinate benefits for print subscribers and develop online surveys. |
| Leberman was a 1998 Dow Jones Newspaper Fund online editing intern with the Chicago Tribune Digital City Communities section of www.chicagotribune.com.
Leberman gained experience with one of the industry's first content management systems. Leberman worked as night news editor for the Digital City Commmunities section. |
She updated individual community web pages, produced breaking news packages, hosted a live chat and edited photography. She also wrote headlines and story summaries, edited stories and police blotters.
She also learned about the tensions and opportunities that go along with a news organization publishing both print and web editions. |
With other students at the Missouri School of Journalism, Leberman was part of the Mizzou / Pulitzer Cybernews 2000 team. Teams created prototype web sites for Pulitzer Technologies.
Leberman's team developed an online children's art gallery and activities site. |
They worked extensively with a Columbia, Mo. elementary school to solicit art submissions and student feedback.
Leberman's team paid considerable attention to issues of online privacy as it relates to young children. |